The best of EcoWatch, right in your inbox. Sign up for our email newsletter!
Jay-Z and Beyoncé Promote Vegan Lifestyle in Intro to New Book
The vegan movement just got two new influential advocates: Jay-Z and Beyoncé. In the introduction to a new book by Beyoncé's personal trainer, the music power-couple challenged their fans to eat more plant-based meals, People Magazine reported Monday.
The book, The Greenprint: Plant-Based Diet, Best Body, Better World, was written by Marco Borges and went on sale Dec. 31. Borges has teamed up with the couple before to promote limited vegan diets. In 2015, the three co-founded the 22 Days Nutrition challenge, which features only vegan food.
But in the introduction to Borges' new book, the couple talked about how their perspective had evolved from personal nutrition to planetary health.
"Having children has changed our lives more than anything else," they wrote, according to People. "We used to think of health as a diet—some worked for us, some didn't. Once we looked at health as the truth, instead of a diet, it became a mission for us to share that truth and lifestyle with as many people as possible."
The couple acknowledged that not everyone could or would implement an entirely vegan diet, but challenged fans to add as many plant-based meals to their routine as possible.
"We all have a responsibility to stand up for our health and the health of the planet. Let's take this stand together. Let's spread the truth. Let's make this mission a movement. Let's become 'The Greenprint,'" they concluded, as People reported.
The couples' challenge comes as more and more scientists are recommending people cut back on meat and dairy to fight climate change and support sustainable land use. A study published in April found that meat, egg and dairy consumption are responsible for almost 84 percent of food-based greenhouse gas emissions in the U.S. In June, another major study of farming practices worldwide found that the most sustainable meat products did worse across five environmental indicators than the most intrusive vegetable and grain crops.
This point was emphasized by Borges in The Greenprint.
"Eating plant foods is the best thing any individual can do to save our environment and our planet," he said, according to the 22 Days Nutrition Twitter feed.
However, some responses on social media to the introduction pointed to the complexities involved when wealthy celebrities encourage lifestyle changes to people who lack their means.
"The accessibility to a plant-based diet isn't black and white, and neither is the overall discussion surrounding it," Tonja Renée Stidhum wrote for The Grapevine.
The couple has raised money for a variety of causes. When it comes to food and water access specifically, Beyoncé conducted food drives as part of her efforts to support survivors of Hurricane Katrina and partnered with various anti-hunger charities during her 2007 Beyoncé Experience tour, according to Look to the Stars. Jay-Z has worked to increase water access around the world since partnering with the UN for a Water for Life concert in 2006, according to Global Citizen.
Beyoncé has encouraged fans to join her in limited vegan diets before, most notably as she prepared for her 2018 performance in Coachella.
Borges told People he first tried a 22-day vegan diet with the pair in 2013.
- How to Go Vegan Like Beyoncé: Supplements, Hidden Sugars, and ... ›
- DJ Khaled Shouts Out Veganism During Beyoncé and Jay Z Concert ›
- Beyoncé Is Using Artificial Intelligence To Help You Eat Vegan ›
- Beyoncé and Jay-Z Saw a Profound Change in Their Health After ... ›
EcoWatch Daily Newsletter
georgeclerk / E+ / Getty Images
By Jennifer Molidor
One million species are at risk of extinction from human activity, warns a recent study by scientists with the United Nations. We need to cut greenhouse gas pollution across all sectors to avoid catastrophic climate change — and we need to do it fast, said the Intergovernmental Panel on Climate Change.
This research should serve as a rallying cry for polluting industries to make major changes now. Yet the agriculture industry continues to lag behind.
"The Ministry of Environment, Natural Resources Conservation and Tourism wishes to inform the public that following extensive consultations with all stakeholders, the Government of Botswana has taken a decision to lift the hunting suspension," the government announced in a press release shared on social media.
Company Safety Data Sheets on New Chemicals Frequently Lack the Worker Protections EPA Claims They Include
By Richard Denison
Readers of this blog know how concerned EDF is over the Trump EPA's approval of many dozens of new chemicals based on its mere "expectation" that workers across supply chains will always employ personal protective equipment (PPE) just because it is recommended in the manufacturer's non-binding safety data sheet (SDS).
By Grant Smith
From 2009 to 2012, Gregory Jaczko was chairman of the Nuclear Regulatory Commission, which approves nuclear power plant designs and sets safety standards for plants. But he now says that nuclear power is too dangerous and expensive — and not part of the answer to the climate crisis.
By Brett Walton
When Greg Wetherbee sat in front of the microscope recently, he was looking for fragments of metals or coal, particles that might indicate the source of airborne nitrogen pollution in Rocky Mountain National Park. What caught his eye, though, were the plastics.
In a big victory for animals, Prada has announced that it's ending its use of fur! It joins Coach, Jean Paul Gaultier, Giorgio Armani, Versace, Ralph Lauren, Vivienne Westwood, Michael Kors, Donna Karan and many others PETA has pushed toward a ban.
This is a victory more than a decade in the making. PETA and our international affiliates have crashed Prada's catwalks with anti-fur signs, held eye-catching demonstrations all around the world, and sent the company loads of information about the fur industry. In 2018, actor and animal rights advocate Pamela Anderson sent a letter on PETA's behalf urging Miuccia Prada to commit to leaving fur out of all future collections, and the iconic designer has finally listened.
If people in three European countries want to fight the climate crisis, they need to chill out more.
"The rapid pace of labour-saving technology brings into focus the possibility of a shorter working week for all, if deployed properly," Autonomy Director Will Stronge said, The Guardian reported. "However, while automation shows that less work is technically possible, the urgent pressures on the environment and on our available carbon budget show that reducing the working week is in fact necessary."
The report found that if the economies of Germany, Sweden and the UK maintain their current levels of carbon intensity and productivity, they would need to switch to a six, 12 and nine hour work week respectively if they wanted keep the rise in global temperatures to the below two degrees Celsius promised by the Paris agreement, The Independent reported.
The study based its conclusions on data from the UN and the OECD (Organisation for Economic Co-operation and Development) on greenhouse gas emissions per industry in all three countries.
The report comes as the group Momentum called on the UK's Labour Party to endorse a four-day work week.
"We welcome this attempt by Autonomy to grapple with the very real changes society will need to make in order to live within the limits of the planet," Emma Williams of the Four Day Week campaign said in a statement reported by The Independent. "In addition to improved well-being, enhanced gender equality and increased productivity, addressing climate change is another compelling reason we should all be working less."
Supporters of the idea linked it to calls in the U.S. and Europe for a Green New Deal that would decarbonize the economy while promoting equality and well-being.
"This new paper from Autonomy is a thought experiment that should give policymakers, activists and campaigners more ballast to make the case that a Green New Deal is absolutely necessary," Common Wealth think tank Director Mat Lawrence told The Independent. "The link between working time and GHG (greenhouse gas) emissions has been proved by a number of studies. Using OECD data and relating it to our carbon budget, Autonomy have taken the step to show what that link means in terms of our working weeks."
Stronge also linked his report to calls for a Green New Deal.
"Becoming a green, sustainable society will require a number of strategies – a shorter working week being just one of them," he said, according to The Guardian. "This paper and the other nascent research in the field should give us plenty of food for thought when we consider how urgent a Green New Deal is and what it should look like."
- Reduced Work Hours as a Means of Slowing Climate Change ›
- How working less could solve all our problems. Really. | ›
- Needed: A shorter work week – People's World ›