Pathway to Paris gave voice to the urgent issue of climate change on Sunday night at Carnegie Hall, celebrating the launch of its 1000 Cities initiative and the organization's three years of environmental advocacy. Founded by Jesse Paris Smith and Rebecca Foon, Pathway to Paris orchestrated the event in partnership with the UN Development Programme and 350.org—bringing together a collection of artists, activists, academics, musicians, politicians and innovators to shine a light on 1000 Cities' imperative mission, supported by a Care2 petition which invites the world's cities to transition off of fossil fuels in a call to action.
The evening opened with powerful speeches and performances by Pathway to Paris founders and curators of the evening, Jesse Paris Smith and Rebecca Foon, encapsulating the essence of Pathway to Paris. "Climate change is our unifying global concern," said Jesse Paris Smith. "It breaks down and defines the geographical borders and walls we have created, it unifies us all and urges us to realize our collective voice."
Flea performs.Pathway to Paris
"Music is our universal language. The power of music brings us together, showing how truly interconnected we all are. The Earth is our home, and our home is in danger. The signs are loud and clear, there is no longer time for borders and walls. Our hope is that by the end of this night, you will all be climate leaders." Foon went on to announce the new 1000 cities initiative. "We believe the solution lies within transforming our cities and communities," said Foon.
"This evening, Pathway to Paris is launching the 1000 Cities initiative, an initiative to unite the world to move above and beyond the targets outlined in the the Paris agreement. Tonight we are inviting 1000 cities around the world to become 100% renewable and transition off of fossil fuels by 2040 in order to make Paris real."
The evening's attendees enjoyed many once-in-a-lifetime moments, including R.E.M frontman Michael Stipe covering "Sunday Morning" by Velvet Underground, Patti Smith's retelling of Cat Stevens' "Where Do the Children Play" and Joan Baez dancing with Talib Kweli, who was backed on the bass guitar by Flea of the Red Hot Chili Peppers.
Concert-goers were also asked to participate in the evening's events, as Bill McKibben paused the show for 60 seconds to allow attendees to write letters to Scott Pruitt, administrator of the U.S. Environmental Protection Agency. Olafur Eliasson used Little Sun solar-energy lights to orchestrate a breathtaking illumination of Carnegie Hall, before revealing that each light used would be sent to Puerto Rico to help those still lacking power following Hurricane Maria. Tenzin Choegyal also invited 10 Himalayan elders to the stage during his set to sing in the beautiful hall.
Jesse Paris Smith and Rebecca Foon meet with Bill McKibben.Pathway to Paris
Heralded by Patti Smith's fierce cries of "it's decreed the people rule," the crowd ascended into a deafening chant as Stipe, Baez, Kweli, Cat Power, Tanya Tagaq, Tenzin Choegyal, Jesse Paris Smith and Rebecca Foon and the 3,000 people in attendance contributed their voices to "People Have the Power;" collectively reminding the world that we have "The power to dream, to rule and to wrestle the world from fools."
The festivities continued late into the night as concert-goers, VIPs and the evening's talent gathered together in celebration. Guests included Maggie Gyllenhall, Peter Sarsgaard, Ed Norton, Mario Batali and Nick Zinner of The Yeah Yeah Yeahs.
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The bright patterns and recognizable designs of Waterlust's activewear aren't just for show. In fact, they're meant to promote the conversation around sustainability and give back to the ocean science and conservation community.
Each design is paired with a research lab, nonprofit, or education organization that has high intellectual merit and the potential to move the needle in its respective field. For each product sold, Waterlust donates 10% of profits to these conservation partners.
Eye-Catching Designs Made from Recycled Plastic Bottles
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The company sells a range of eco-friendly items like leggings, rash guards, and board shorts that are made using recycled post-consumer plastic bottles. There are currently 16 causes represented by distinct marine-life patterns, from whale shark research and invasive lionfish removal to sockeye salmon monitoring and abalone restoration.
One such organization is Get Inspired, a nonprofit that specializes in ocean restoration and environmental education. Get Inspired founder, marine biologist Nancy Caruso, says supporting on-the-ground efforts is one thing that sets Waterlust apart, like their apparel line that supports Get Inspired abalone restoration programs.
"All of us [conservation partners] are doing something," Caruso said. "We're not putting up exhibits and talking about it — although that is important — we're in the field."
Waterlust not only helps its conservation partners financially so they can continue their important work. It also helps them get the word out about what they're doing, whether that's through social media spotlights, photo and video projects, or the informative note card that comes with each piece of apparel.
"They're doing their part for sure, pushing the information out across all of their channels, and I think that's what makes them so interesting," Caruso said.
And then there are the clothes, which speak for themselves.
Advocate Apparel to Start Conversations About Conservation
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Waterlust's concept of "advocate apparel" encourages people to see getting dressed every day as an opportunity to not only express their individuality and style, but also to advance the conversation around marine science. By infusing science into clothing, people can visually represent species and ecosystems in need of advocacy — something that, more often than not, leads to a teaching moment.
"When people wear Waterlust gear, it's just a matter of time before somebody asks them about the bright, funky designs," said Waterlust's CEO, Patrick Rynne. "That moment is incredibly special, because it creates an intimate opportunity for the wearer to share what they've learned with another."
The idea for the company came to Rynne when he was a Ph.D. student in marine science.
"I was surrounded by incredible people that were discovering fascinating things but noticed that often their work wasn't reaching the general public in creative and engaging ways," he said. "That seemed like a missed opportunity with big implications."
Waterlust initially focused on conventional media, like film and photography, to promote ocean science, but the team quickly realized engagement on social media didn't translate to action or even knowledge sharing offscreen.
Rynne also saw the "in one ear, out the other" issue in the classroom — if students didn't repeatedly engage with the topics they learned, they'd quickly forget them.
"We decided that if we truly wanted to achieve our goal of bringing science into people's lives and have it stick, it would need to be through a process that is frequently repeated, fun, and functional," Rynne said. "That's when we thought about clothing."
Support Marine Research and Sustainability in Style
To date, Waterlust has sold tens of thousands of pieces of apparel in over 100 countries, and the interactions its products have sparked have had clear implications for furthering science communication.
For Caruso alone, it's led to opportunities to share her abalone restoration methods with communities far and wide.
"It moves my small little world of what I'm doing here in Orange County, California, across the entire globe," she said. "That's one of the beautiful things about our partnership."
Check out all of the different eco-conscious apparel options available from Waterlust to help promote ocean conservation.
Melissa Smith is an avid writer, scuba diver, backpacker, and all-around outdoor enthusiast. She graduated from the University of Florida with degrees in journalism and sustainable studies. Before joining EcoWatch, Melissa worked as the managing editor of Scuba Diving magazine and the communications manager of The Ocean Agency, a non-profit that's featured in the Emmy award-winning documentary Chasing Coral.