The best of EcoWatch, right in your inbox. Sign up for our email newsletter!
Unreasonable Group Joins 1,300 Certified B Corporations to #BtheChange
Unreasonable Group’s mission is to serve as a catalyst for entrepreneurship in the 21st century by accelerating the growth of entrepreneurs solving seemingly intractable social and environmental problems. Besides serving as the holding company for such organizations as Unreasonable Media, Unreasonable Capital and Unreasonable.is, Unreasonable Group runs experimental programs for select entrepreneurs positioned to solve our most difficult challenges at scale (e.g. the Girl Effect Accelerator, Unreasonable At Sea...).
“We wanted to become a B Corp to illustrate that we are an impact first organization, dedicated to creating a positive dent in the world through everything that we do,” said Unreasonable Group CEO, Daniel Epstein.
“At Unreasonable, we believe that entrepreneurs, through for-profit business models, are best positioned to meet and tackle the greatest challenges of our time,” says Epstein. “Joining other business leaders from around the world in declaring our dedication to using business as a force for good directly aligns with our values as a company.”
B Corps are important because they inspire all businesses to compete not only to be the best in the world, but to be the best for the world. To achieve certification, companies must meet high standards of social and environmental performance, transparency and accountability. The performance standards are comprehensive and transparent and are designed to measure the company’s impact on all of its stakeholders (customers, employees, suppliers, beneficiaries and the environment) not solely its shareholders.
Unreasonable Group is excited to join the B Corp network and #BtheChange it wants to see. It is proud to achieve third party certification and to act as a leader for not only the Unreasonable brand, but also for companies all over the world striving to improve their business practices and further their impact.
YOU MIGHT ALSO LIKE
EcoWatch Daily Newsletter
By Nancy Schimelpfening
- Nutrition experts say healthy eating is about making good choices most of the time.
- Treats like cookies can be eaten in moderation.
- However, it's also important to savor and enjoy what you're eating so you don't feel deprived.
Yes, we know. Cookies aren't considered a "healthy" food by any stretch of the imagination.