In legal tiger farms across China, some 6,000 caged cats are kept in filthy conditions and will be killed for dubious medicinal uses and as home decor for the country's newly-rich elite. The sordid business is mostly legal, but hides behind carefully-worded agreements and pretensions of conservation. The issue is expected to be addressed at this week's Convention on International Trade in Endangered Species (CITES) meeting in Johannesburg.
It is estimated that 60 percent of China's 1.4 billion people use so-called traditional medicines made from tiger bones, rhinoceros horn, bear gall bladder and other exotic animal parts. As China has grown in recent decades, creating a larger middle class and many newly rich entrepreneurs, demand for tiger parts has grown.
[email protected] Speaks Out Against #Rhino Horn Trade https://t.co/wBuIuaGk7q @WildAid @Virgin @WWF @pamfoundation https://t.co/xNvkSkjS6u— EcoWatch (@EcoWatch)1452804120.0
"The use of endangered tiger products and their medicines is seen as a symbol of high status and wealth," states Tigers in Crisis.
China signed on to CITES, but maintains about 200 tiger farms, where tigers are bred to serve this growing market. Claiming that these tiger parts are for domestic consumption, and therefore not subject to the treaty on international trade, China also defends the tiger farms as a captive breeding program that actually helps the species.
However, in 1993, China banned trading in tiger bone, and a 1988 wildlife law that purports to protect endangered species sets forth a policy of "actively domesticating and breeding the species of wildlife."
"What we didn't understand until very recently is that ban in 1993 did not supersede China's wildlife protection law, which was crafted in the 1980s and actually mandates the farming and consumption of tigers and other endangered species," author and wildlife activist Judith Mills told Yale Environment 360 in an interview last year.
Among the luxury products made from these farmed animals is tiger bone wine, which can sell for $257 per 500 ml (about 17 ounces). But almost every part of the tiger is alleged to have some medical use: the brain, whiskers, eyeballs, nose, penis, tail and feet. Tiger skins and whole stuffed tigers are a status symbol in wealthy Chinese homes.
Far from saving the species, tiger farms promote demand for these body parts that makes poaching wild tigers even more lucrative.
"The problem with tiger farming is that it stimulates demand for tiger products, which stimulates poaching of wild tigers because products from wild tigers are considered superior, more prestigious and they're exponentially more valuable," Mills said.
The World Wildlife Federation (WWF) counts the number of tigers in the wild at 3,890.
A February 2013 report by the Environmental Investigation Agency concludes that "wild Asian cats are being poached to supply the market demand stimulated by China's legal domestic trade in skins of captive-bred tigers at a time when the international community has agreed that demand reduction is essential to save wild tigers."
The report also notes that tiger farming and trade has spread to other Southeast Asia countries including Thailand, Laos and Vietnam. Recently, Laos announced its intention to phase out tiger farms.
In July, the Environmental Investigation Agency called on CITES to adopt concrete measures to end tiger farms. Even if adopted, it remains to be seen if China will abide by the regulations or find another loophole. The Guardian reports that a farm in northeast China is cross-breeding tigers with lions, thus creating a "liger" that the Chinese say is not covered by its own 1993 law.
Eye-Catching Designs Made from Recycled Plastic Bottles
The company sells a range of eco-friendly items like leggings, rash guards, and board shorts that are made using recycled post-consumer plastic bottles. There are currently 16 causes represented by distinct marine-life patterns, from whale shark research and invasive lionfish removal to sockeye salmon monitoring and abalone restoration.
One such organization is Get Inspired, a nonprofit that specializes in ocean restoration and environmental education. Get Inspired founder, marine biologist Nancy Caruso, says supporting on-the-ground efforts is one thing that sets Waterlust apart, like their apparel line that supports Get Inspired abalone restoration programs.
"All of us [conservation partners] are doing something," Caruso said. "We're not putting up exhibits and talking about it — although that is important — we're in the field."
Waterlust not only helps its conservation partners financially so they can continue their important work. It also helps them get the word out about what they're doing, whether that's through social media spotlights, photo and video projects, or the informative note card that comes with each piece of apparel.
"They're doing their part for sure, pushing the information out across all of their channels, and I think that's what makes them so interesting," Caruso said.
And then there are the clothes, which speak for themselves.
Advocate Apparel to Start Conversations About Conservation
Waterlust's concept of "advocate apparel" encourages people to see getting dressed every day as an opportunity to not only express their individuality and style, but also to advance the conversation around marine science. By infusing science into clothing, people can visually represent species and ecosystems in need of advocacy — something that, more often than not, leads to a teaching moment.
"When people wear Waterlust gear, it's just a matter of time before somebody asks them about the bright, funky designs," said Waterlust's CEO, Patrick Rynne. "That moment is incredibly special, because it creates an intimate opportunity for the wearer to share what they've learned with another."
The idea for the company came to Rynne when he was a Ph.D. student in marine science.
"I was surrounded by incredible people that were discovering fascinating things but noticed that often their work wasn't reaching the general public in creative and engaging ways," he said. "That seemed like a missed opportunity with big implications."
Waterlust initially focused on conventional media, like film and photography, to promote ocean science, but the team quickly realized engagement on social media didn't translate to action or even knowledge sharing offscreen.
Rynne also saw the "in one ear, out the other" issue in the classroom — if students didn't repeatedly engage with the topics they learned, they'd quickly forget them.
"We decided that if we truly wanted to achieve our goal of bringing science into people's lives and have it stick, it would need to be through a process that is frequently repeated, fun, and functional," Rynne said. "That's when we thought about clothing."
Support Marine Research and Sustainability in Style
To date, Waterlust has sold tens of thousands of pieces of apparel in over 100 countries, and the interactions its products have sparked have had clear implications for furthering science communication.
For Caruso alone, it's led to opportunities to share her abalone restoration methods with communities far and wide.
"It moves my small little world of what I'm doing here in Orange County, California, across the entire globe," she said. "That's one of the beautiful things about our partnership."
Check out all of the different eco-conscious apparel options available from Waterlust to help promote ocean conservation.
Melissa Smith is an avid writer, scuba diver, backpacker, and all-around outdoor enthusiast. She graduated from the University of Florida with degrees in journalism and sustainable studies. Before joining EcoWatch, Melissa worked as the managing editor of Scuba Diving magazine and the communications manager of The Ocean Agency, a non-profit that's featured in the Emmy award-winning documentary Chasing Coral.