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Corona / Business Wire
Corona will pilot 100 percent plastic-free six pack rings in select markets—the first global beer brand to attempt the switch after moves from smaller beer companies.
The plant-based rings will be piloted in Tulum, Mexico—Corona's homeland—at the beginning of 2019.
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A literal wave of mostly plastic marine debris, including beverage bottles and takeaway containers, was filmed washing ashore Montesinos Beach in the Dominican Republic capital after a storm on Thursday.
The footage was captured by the environmental nonprofit Parley for the Oceans, which described the plastic flow as a "dense garbage carpet."
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Kai Schreiber / Flickr / CC BY-SA 2.0
Momentum is building in the war against single-use plastics. In the past week, a slew of major companies—including SeaWorld parks, American Express, cruise company Royal Caribbean, IKEA, A&W Canada and Burger King UK—have pledged to eliminate items such as plastic drinking straws, stirrers, lids and bags in efforts to protect our oceans and their inhabitants.
SeaWorld Entertainment announced Thursday, right before World Oceans Day, that all 12 of its theme parks have removed all single-use plastic drinking straws and shopping bags.
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Parley Continues Its Innovative Campaign to Save Our Oceans With Sports and Fashion Partners
01 June 2018
Business
Parley for the Oceans and adidas are teaming up for the second annual Run for the Oceans starting June 8. Adidas
As World Oceans Day approaches June 8, the innovative non-profit Parley for the Oceans is teaming up with partners in the sports and fashion industries to raise awareness about the threats facing our oceans and take action to save them.
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Adidas sold a million pairs of shoes made from ocean plastic last year, according to CEO Kasper Rorsted.
In 2015, the German sportswear giant partnered with Parley for the Oceans, an environmental initiative addressing major threats to the world's oceans, to develop products made from recycled marine plastic. After much anticipation, they introduced three versions of the UltraBoost shoe last year.
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Adidas's Parley Ultraboost.
Adidas is getting serious about ocean plastic, turning the pollution "from threat into thread."
The sportswear giant, along with partner Parley for the Oceans, has released three new models of its shoes made from marine debris—the Ultraboost, Ultraboost X and Ultraboost Uncaged.
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