When they look at those vacant lots, they see an opportunity to create a more self-reliant and sustainable neighborhood using solar power.
An innovative project they have developed with Studio Ci, an urban design collaborative based in Detroit, has been selected to compete in the U.S. Department of Energy's Solar In Your Community Challenge, a $5 million contest "to support innovative and replicable community-based solar business models and programs that will bring solar to underserved communities."
About the Neighborhood
Located just northwest of downtown Detroit, ZIP code 48204 is bisected by Interstate 96, and home to sprawling junk yards and scrap metal operations. The population of the nearly all-black neighborhood has fallen from 42,316 in 2000 to only 25,096 in 2016, according to Census data. Currently 28 percent of homes are vacant, and many more have been torn down, leaving open land dotted throughout the neighborhood.
Their story is not unique in Detroit. As the local economy slowly rotted over the past 50 years, people moved out and home values dropped. The Detroit housing crisis hit rock bottom in the early 2010s, with the average sale price of homes in 2012 at $7,500 and more than half of property owners not paying property taxes.
In 2013, the city declared bankruptcy, the largest by a municipality in U.S. history.
As many as one in three homes in Detroit have been foreclosed and sold, some with the former owners still in the home, now forced to rent what used to be their own house. Many other homes were simply abandoned. The Detroit Land Bank Authority, a city agency sells abandoned homes, eBay-style, through online auctions. As of this writing, they list 12 properties in 48204, with bids starting at $1000, as is.
It Starts at Home
While speculators and absentee landlords are buying many foreclosed and abandoned homes, people in the neighborhoods have different plans.
Cross, Bright and West started the not-for-profit It Starts At Home when the vacant houses became a danger to the community.
"We had a couple kids that were raped," Cross recalls in a video profile of the group. "One of the reasons was that they had access to abandoned homes. One of the kids was our friend's daughter."
"So after that we needed to start securing the homes," he says. Bright recalls that the group began by boarding up four or five hundred homes, leading to a formal collaboration with Mayor Mike Duggan's office. The city has a board-up program that provides supplies, Cross says, but the group recruits volunteers to do the work.
"My goal is to get everyone back in Detroit," Cross says. "I love Detroit. I absolutely love Detroit. I'm a true advocate for the city. It's a lovely city, it just needs some tender care right now."
The Pilot
But boarding up vacant houses is only a temporary measure. The longer term goal is to make 48204 an attractive place to live, so the abandoned homes will attract new residents.
The key to the neighborhood, as Bright sees it, is the large number of vacant lots that now plague the neighborhood, like missing teeth. What some see as a problem, Bright sees as an opportunity.
Working with Constance Bodurow of Studio-Ci, they are working on a plan to use the vacant lots to host solar power, community gardens and public space that will revitalize the neighborhood, create local jobs and deliver sustainable self-reliance.
"Our goal was to leverage Detroit's vacancies as an asset," Bodurow says, using what she calls "generative infrastructure."
This includes Studio-Ci's unique design of solar panels mounted on a canopy that doubles as a rainwater collector, capturing water to irrigate community gardens. In its full concept, it is integrated with electric heat pumps that use the stable temperature of ground to supply highly efficient heating and cooling. Bodurow has applied for two patents on the design.
The pilot project in 42804, known as the Seebaldt Pilot since it is starting on Seebaldt Street, will start with four 25 kilowatt solar canopies, enough to power 25 nearby homes and cut electric bills by 70 percent.
"Solar canopies will keep money in the community so we will have more money to send kids to college and get better educated," Bright says.
Bright and Bodurow hope to have the solar pilot project up and running by November. They'll be tapping volunteers in the neighborhood to help a contractor with the construction.
Once tested and proven at the "one block" scale, the plan is to replicate the design across the entire 48204 district. Bodurow points out that one-third of the area is vacant, enough space to do six megawatts of solar, which could power all 11,000 households, not to mention provide stormwater management, rainwater collection and food production.
Eventually, Bright says, "we want to go across the world with it."
The idea has already received global recognition, winning a prestigious $100,000 design prize from the LafargeHolcim Foundation in Switzerland, beating out 5,000 applicants. The contest's jury "greatly appreciated the proposal's fundamentally optimistic approach," according to the foundation.
As part of DOE's Solar In Your Community Challenge, they will receive up to $60,000 in seed funds and upwards of $10,000 in technical assistance, plus a chance to win a $500,000 grand prize. "I'm confident we can win," Bright boasts. "I don't believe in coming in second."
The project will also have to resolve some policy issues. Delivering power from neighborhood generators is a new idea in Michigan and the local utility, DTE Energy, is not completely on board, Bright says. "Our approach is a few years ahead of them. But we have engaged with them and they understand what we are doing."
He points to the growing push from the state to do more renewables, and the economic pressure coming from low-cost wind and solar.
"We're at the start of a new era."
'Clean Energy Is a Fundamental Civil Right': Major Campaign to Expand Access to Solar https://t.co/9lOP46SIcy… https://t.co/Los45YAmo8— EcoWatch (@EcoWatch)1516020014.0
Eye-Catching Designs Made from Recycled Plastic Bottles
The company sells a range of eco-friendly items like leggings, rash guards, and board shorts that are made using recycled post-consumer plastic bottles. There are currently 16 causes represented by distinct marine-life patterns, from whale shark research and invasive lionfish removal to sockeye salmon monitoring and abalone restoration.
One such organization is Get Inspired, a nonprofit that specializes in ocean restoration and environmental education. Get Inspired founder, marine biologist Nancy Caruso, says supporting on-the-ground efforts is one thing that sets Waterlust apart, like their apparel line that supports Get Inspired abalone restoration programs.
"All of us [conservation partners] are doing something," Caruso said. "We're not putting up exhibits and talking about it — although that is important — we're in the field."
Waterlust not only helps its conservation partners financially so they can continue their important work. It also helps them get the word out about what they're doing, whether that's through social media spotlights, photo and video projects, or the informative note card that comes with each piece of apparel.
"They're doing their part for sure, pushing the information out across all of their channels, and I think that's what makes them so interesting," Caruso said.
And then there are the clothes, which speak for themselves.
Advocate Apparel to Start Conversations About Conservation
Waterlust's concept of "advocate apparel" encourages people to see getting dressed every day as an opportunity to not only express their individuality and style, but also to advance the conversation around marine science. By infusing science into clothing, people can visually represent species and ecosystems in need of advocacy — something that, more often than not, leads to a teaching moment.
"When people wear Waterlust gear, it's just a matter of time before somebody asks them about the bright, funky designs," said Waterlust's CEO, Patrick Rynne. "That moment is incredibly special, because it creates an intimate opportunity for the wearer to share what they've learned with another."
The idea for the company came to Rynne when he was a Ph.D. student in marine science.
"I was surrounded by incredible people that were discovering fascinating things but noticed that often their work wasn't reaching the general public in creative and engaging ways," he said. "That seemed like a missed opportunity with big implications."
Waterlust initially focused on conventional media, like film and photography, to promote ocean science, but the team quickly realized engagement on social media didn't translate to action or even knowledge sharing offscreen.
Rynne also saw the "in one ear, out the other" issue in the classroom — if students didn't repeatedly engage with the topics they learned, they'd quickly forget them.
"We decided that if we truly wanted to achieve our goal of bringing science into people's lives and have it stick, it would need to be through a process that is frequently repeated, fun, and functional," Rynne said. "That's when we thought about clothing."
Support Marine Research and Sustainability in Style
To date, Waterlust has sold tens of thousands of pieces of apparel in over 100 countries, and the interactions its products have sparked have had clear implications for furthering science communication.
For Caruso alone, it's led to opportunities to share her abalone restoration methods with communities far and wide.
"It moves my small little world of what I'm doing here in Orange County, California, across the entire globe," she said. "That's one of the beautiful things about our partnership."
Check out all of the different eco-conscious apparel options available from Waterlust to help promote ocean conservation.
Melissa Smith is an avid writer, scuba diver, backpacker, and all-around outdoor enthusiast. She graduated from the University of Florida with degrees in journalism and sustainable studies. Before joining EcoWatch, Melissa worked as the managing editor of Scuba Diving magazine and the communications manager of The Ocean Agency, a non-profit that's featured in the Emmy award-winning documentary Chasing Coral.