impossible burger

The Beef With the GMO Impossible Burger

The Beef With the GMO Impossible Burger

By Jaydee Hanson In the foodie world, 2019 might as well be named The Year of the Impossible Burger. This plant-based burger that “bleeds” can now be found on the menus of Burger King, Fatburger, Cheesecake Factory, Red Robin, White Castle and many other national restaurant chains. Consumers praise the burger’s meat-like texture and the […]

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    Impossible Burger and the Road to Consumer Distrust

    Impossible Burger and the Road to Consumer Distrust

    By Stacy Malkan For anyone who wonders why consumers aren’t inspired to trust the GMO industry, consider this bizarre statement from Impossible Foods Chief Communications Officer Rachel Konrad in defense of the Impossible Burger, a veggie burger made more meat-like via genetically engineered yeast. Konrad was upset by a June 27 Bloomberg article Is it […]

    Impossible Burger Executive Grilled at Sustainable Foods Summit

    Impossible Burger Executive Grilled at Sustainable Foods Summit

    An executive from a company selling a genetically engineered meat alternative faced tough questions at the Sustainable Foods Summit held in San Francisco at the end of January. Nick Halla, chief strategy officer of Impossible Foods, gave a presentation about his company’s Impossible Burger as a sustainable solution to the problems of industrial meat production. […]

    FDA Questions Safety of Impossible Burger’s Key GMO Ingredient

    FDA Questions Safety of Impossible Burger’s Key GMO Ingredient

    The U.S. Food and Drug Administration (FDA) told the manufacturer of the meat-like Impossible Burger that the company hadn’t demonstrated the safety of the product’s key genetically engineered ingredient, according to internal FDA documents. Despite FDA’s concerns, Impossible Foods put its GMO-derived burger on the market for public consumption. GMO Ingredient Gives Product Meat-Like Taste […]