Hollywood loves history. Awards season 2018, after all, is buzzing with films that explore world wars, arms races, governmental and Olympic scandals. For those environmentalists who get behind the camera, however, the silver screen becomes an avenue to engage audiences in the issues, threats and hopeful developments shaping their children's future. In spite of the rapidly changing and increasingly fragmented media landscape, cinema remains a powerful tool for swiftly transforming lay viewers into impassioned advocates and activists. That's why the volunteers laboring to protect the Sierra Nevada's Yuba watershed launched the Wild & Scenic Film Festival in 2003.