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Record-Setting Indiegogo Campaign at $4.7 Million Takes Honeybee Entrepreneurs to New Heights
Last week EcoWatch reported on the incredible success of father and son beekeepers from Bryon Bay, Australia—Stuart and Cedar Anderson—whose Indiegogo campaign crowdsourced $2 million on its first day in support of their revolutionary honey harvesting beehive system, Flow.
As of this morning, the duo team has raised more than $4.7 million and they still has 32 days left in the campaign!
The Flow Hive indiegogo campaign is now the most successful crowdfunding venture ever launched outside the U.S. In dollar value, the U.S. has made by far the biggest contribution (around $2.5 million), with Australia having pledged $1.76 million, followed by Canada and the UK. On the bottom end of the scale Ukraine has come through with one dollar, two dollars each from Estonia and Serbia, and a crisp fiver from Rwanda.
"The response has been simply amazing. Its gone far beyond anything we would have imagined," said co-inventor Cedar Anderson. "It's gratifying and humbling to see so much support for Flow Hive, but ultimately I just love that what it's really showing is support for bees. It's so exciting!"
The Andersons have developed what they call the "beekeepers dream." It's a revolutionary beehive invention that allows beekeepers to harvest honey without opening the hive, which makes it much easier for people and reduces disturbance and stress on the bees. The invention allows you to enjoy fresh honey straight out of the beehive without opening it.
When asked if the huge success of the Indiegogo campaign has changed their plans, father and co-inventor Stuart Anderson replied, "The plan remains the same—only the scale has changed. Right now we're all working very hard to fulfill our pledges to our Indiegogo supporters by manufacturing the Flow Hives and Flow Frames and bringing them to the world. That is paramount for us right now and we're happy to report that the wheels are in motion and we are 100 percent certain that we will deliver."
I don't think stories get better than this.
In case you haven't seen the great promo video about the Anderson's company and campaign, watch here:
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SHARE Foundation / Flickr / CC BY-NC 2.0
"Our study shows that biodiversity is essential to ensure the provision of ecosystem services and to maintain a high and stable agricultural production," Matteo Dainese, the study's lead author and a biologist at Eurac Research in Bolzano, Italy, said in a statement.
It stands to reason that, with declines in the sheer numbers of insects that ferry pollen from plant to plant and keep crop-eating pests under control, these services will wane as well. But until now, it hasn't been clear how monocultures affect the number and mix of these species or how crop yields might change as a result.
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The researchers also looked at a third measure of the makeup of insect populations — what they called "evenness." In natural ecosystems, a handful of dominant species with many more individuals typically live alongside a higher number of rarer species. The team found as landscapes became less diverse, dominant species numbers dwindled and rare species gained ground. This resulting, more equitable mix led to less pollination (though it didn't end up affecting pest control).
"Our study provides strong empirical support for the potential benefits of new pathways to sustainable agriculture that aim to reconcile the protection of biodiversity and the production of food for increasing human populations," Ingolf Steffan-Dewenter, one of the study's authors and an animal ecologist at the University of Würzburg in Germany, said in the statement.
The scientists figure that the richness of pollinator species explains around a third of the harmful impacts of less diverse landscapes, while the richness of pest-controlling species accounts for about half of the same measure. In their view, the results of their research point to the need to protect biodiversity on and around crops in an uncertain future.
"Under future conditions with ongoing global change and more frequent extreme climate events, the value of farmland biodiversity ensuring resilience against environmental disturbances will become even more important," Steffan-Dewenter said.
Reposted with permission from our media associate Mongabay.
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