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Plastic Pollution Is ‘Low Priority’ for Shoppers, Soft Drink Execs Tell Policy Officials
By Alice Ross
Coca-Cola, Lucozade Ribena, Danone and Nestle were among those invited to a soft drinks roundtable to discuss the problem of plastic bottle waste and recycling at Defra's headquarters in October.
They told officials: "The environmental impact of packaging was low on consumers' priorities when buying a soft drink," according to a note of the meeting obtained by Unearthed using Freedom of Information rules.
Plastic pollution, particularly single-use packaging such as drinks bottles, has come under increasing scrutiny in the past year after global concern at the amount of plastic entering the oceans: An estimated 15 million plastic drinks bottles are thrown away rather than recycled every day in the UK.
The screening of Blue Planet 2 this autumn, which included footage of turtles trapped in plastic debris and albatrosses feeding their young on plastics, has only increased the public concern around the issue.
This week environment secretary Michael Gove told reporters he had been inspired by Blue Planet 2 to tackle the issue and wanted to boost recycling rates, cut the amount of plastic in circulation and to make recycling easier by reducing the number of different types of plastic in common use.
Drinks company executives at the October roundtable meeting told officials, including waste minister Therese Coffey, that "environmentally-aware consumers like the idea of less plastic" but others "associate softer bottles with inferior quality."
They added that it "may be easier to address littering than attempt to educate consumers on materials."
The meeting was held under Chatham House rules, where no information is shared on who said what.
Consumers tend to say they do care about the environmental footprint of drinks packaging. In September, a YouGov survey for recycling company Veolia found that half of consumers (51 percent) would choose a new drink in a recyclable container over a familiar one in a non-recyclable container.
In 2015, 71 percent of respondents to a YouGov survey said they would back a small increase in the price of a plastic milk bottle if this ensured it was partly made of recycled plastics and would be recycled after use.
Gove is currently considering whether to introduce a deposit return scheme (DRS), in which consumers are charged a small amount for the container their drink comes in, which is refunded when they return the bottle or can. In February Coca-Cola announced it now supports a DRS, after Unearthed revealed it had previously lobbied the Scottish government against it.
At the October meeting, some of the drinks companies said introducing the new system alongside existing curb side collections could be "confusing for consumers," who the companies suggested were "more interested in getting rid of the rubbish (convenience)" than in any financial reward.
The Marine Conservation Society's head of pollution, Dr. Laura Foster, said: "Responsible consumers, manufacturers and retailers are increasingly becoming aware that they don't want to see their products harming the environment ... Incentivising returning of beverage containers through DRS has been shown to be highly effective, with return rates of over 95% in countries where it has been introduced."
A spokeswoman for Coca-Cola said the company supports DRS and has committed to double the amount of recycled plastic in its bottles to 50 percent by 2020. "We will source this material from a recycling plant in Lincolnshire and by doing so make a significant contribution to the circular economy in this country."
She added: "No other soft drinks company is doing as much to make its packaging as sustainable as possible and you should ask other companies what their view on a DRS is, as their view may well differ to ours."
Andrew Opie of the British Retail Consortium, which was present at the meeting, said: "We know how much consumers dislike litter and want to work with the government and others to reduce it." But he said consumers prefer curb side collection, which is "already effective".
Gavin Partington, director general at the British Soft Drinks Association, said: "As an industry, we are open to exploring whether a properly considered deposit return scheme could be a part of an overall solution and we are ready to work with government and others on this."
A Nestle spokeswoman told Unearthed: "We agree in principle that a well-designed deposit return scheme (DRS), that is simple and easy to use, could be part of a holistic solution to achieving higher collection and recycling rates."
The Scottish government plans to introduce the UK's first DRS scheme. "This is clearly new territory for everyone and we will offer our full support in the development and piloting of this scheme," the Nestle spokeswoman said.
A Danone spokeswoman said: "We don't comment on the details of what was discussed in the meeting. However, we would like to say that Danone supports efficient solutions that lower societal costs and incentivize packaging producers to increase the recycling and reuse of their packaging.
"We are ready to engage with stakeholders at local and global level to design the system (or combination of systems) that makes the most sense. We believe that a DRS has its place within the portfolio of possible systems for a given country, region or city."
Lucozade Ribena and Defra had not responded at the time of publication.
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‘Companies Should Not Be Allowed to Use Hazardous Ingredients in Products People Use’: Michelle Pfeiffer Speaks Up for Safer Cosmetics
The beauty products we put on our skin can have important consequences for our health. Just this March, the U.S. Food and Drug Administration (FDA) warned that some Claire's cosmetics had tested positive for asbestos. But the FDA could only issue a warning, not a recall, because current law does not empower the agency to do so.
Michelle Pfeiffer wants to change that.
The actress and Environmental Working Group (EWG) board member was spotted on Capitol Hill Thursday lobbying lawmakers on behalf of a bill that would increase oversight of the cosmetics industry, The Washington Post reported.
By Julia Conley
Scientists at the United Nations' intergovernmental body focusing on biodiversity sounded alarms earlier this month with its report on the looming potential extinction of one million species — but few heard their calls, according to a German newspaper report.
The climate crisis is a major concern for American voters with nearly 40 percent reporting the issue will help determine how they cast their ballots in the upcoming 2020 presidential election, according to a report compiled by the Yale Program on Climate Change Communication.
Of more than 1,000 registered voters surveyed on global warming, climate and energy policies, as well as personal and collective action, 38 percent said that a candidate's position on climate change is "very important" when it comes to determining who will win their vote. Overall, democratic candidates are under more pressure to provide green solutions as part of their campaign promises with 64 percent of Democrat voters saying they prioritize the issue compared with just 34 percent of Independents and 12 percent of Republicans.
President Donald Trump has agreed to sign a $19.1 billion disaster relief bill that will help Americans still recovering from the flooding, hurricanes and wildfires that have devastated parts of the country in the past two years. Senate Republicans said they struck a deal with the president to approve the measure, despite the fact that it did not include the funding he wanted for the U.S.-Mexican border, CNN reported.
"The U.S. Senate has just approved a 19 Billion Dollar Disaster Relief Bill, with my total approval. Great!" the president tweeted Thursday.
"There was a lot of devastation throughout the state," Governor Mike Parson said at a Thursday morning press conference, as NPR reported. "We were very fortunate last night that we didn't have more injuries than what we had, and we didn't have more fatalities across the state. But three is too many."