To help make this problem disappear, London-based startup Skipping Rocks Lab created the Ooho, a biodegradable and fully edible capsule for water.
These golf ball-sized sachets are made from seaweed extract and look like springy bubbles of water. You can drink them by tearing a hole into the skin and pouring the water into your mouth, or they can be consumed whole.
Not only does this novel solution address the United States' dismal plastic recycling rate—only 30.1 percent of PET bottles are actually recycled—the company says its packaging is cheaper than producing a plastic water bottle.
According to Fast Company, the Ooho's membrane is made through a molecular gastronomy technique called "spherification," the same process used to make fake caviar or the juice-filled balls you find in boba tea.
Skipping Rocks Lab is currently crowdsourcing funds for the Ooho and trialling the product at events as an alternative to plastic bottles.
"Where we see a lot of potential for Ooho is outdoor events—festivals, marathons, places where basically there are a lot of people consuming packaging over a very short amount of time," Pierre Paslier, cofounder of Skipping Rocks Lab, told Fast Company.
The crowdsourcing campaign as well as its accompanying video have gone quickly viral this week. The company announced Thursday it has raised more than one million dollars from 1,000 investors in a mere three days.
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By Tara Lohan
In 1999 a cheering crowd watched as a backhoe breached a hydroelectric dam on Maine's Kennebec River. The effort to help restore native fish populations and the river's health was hailed as a success and ignited a nationwide movement that spurred 1,200 dam removals in two decades.
Transmission lines from the Churchill Falls generating station in Labrador. Douglas Spott / CC BY-NC 2.0
Atlantic sturgeon were brought to the brink of extension in the 20th century and are now are listed as an endangered species. NOAA
Near Happy Valley-Goose Bay on the Churchill (Grand) River downstream from Muskrat Falls. Douglas Sprott / CC BY-NC 2.0
Construction of the Site C dam in British Columbia in 2017. Jason Woodhead / CC BY 2.0
The Block Island Wind Farm off the coast of Rhode Island is the first U.S. offshore wind farm. Dennis Schroeder / NREL / CC BY-NC-ND 2.0
We pet owners know how much you love your pooch. It's your best friend. It gives you pure happiness and comfort when you're together. But there are times that dogs can be very challenging, especially if they are suffering from a certain ailment. As a dog owner, all you want to do is ease whatever pain or discomfort your best friend is feeling.
The excess carbon dioxide emitted by human activity since the start of the industrial revolution has already raised the Earth's temperature by more than one degree Celsius, increased the risk of extreme hurricanes and wildfires and killed off more than half of the corals in the Great Barrier Reef. But geologic history shows that the impacts of greenhouse gases could be much worse.
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By Teri Schultz
Europe is in a panic over the second wave of COVID-19, with infection rates sky-rocketing and GDP plummeting. Belgium has just announced it will no longer test asymptomatic people, even if they've been in contact with someone who has the disease, because the backlog in processing is overwhelming. Other European countries are also struggling to keep up testing and tracing.
Meanwhile in a small cabin in Helsinki airport, for his preferred payment of a morsel of cat food, rescue dog Kossi needs just a few seconds to tell whether someone has coronavirus.