Ice Cream Giant Announces Plans to Stop Using Milk From Cows Treated With Artificial Hormone rBST
The ice cream giant Breyers announced yesterday it will stop using milk from cows treated with the controversial hormone rBST. The artificial growth hormone, which stands for recombinant bovine somatotropin, is a genetically engineered hormone that farmers inject into cows to increase milk production. It's controversial because it's been linked to a slew of health problems in cows, and consequently, humans who drink the cows' milk.
Photo credit: Shutterstock
Bovine somatotropin (BST) is a protein hormone naturally produced in the pituitary glands of cows. Monsanto and other companies developed a recombinant version, rBST, by using a genetically engineered E. coli bacteria, according to Organic Valley. The hormone has been banned in Canada, Australia, New Zealand, Japan, Israel and the European Union.
Many U.S. companies, such as Ben & Jerry's, also owned by Unilever, went rBST-free long ago. The conscientious ice cream company made the move back in 1989. Other socially conscious companies like Chipotle have opted to go rBST-free, as well as Wal-Mart, Haagen Dazs, Yoplait and Dannon yogurts that only source milk from farmers whose cows are hormone free.
Breyers plans to have most of its milk rBST-free by March. In addition to sourcing non-rBST milk, Breyers will only purchase vanilla that is certified by the Rainforest Alliance, ensuring it meets the rigorous standards of the Sustainable Agriculture Network and the Forest Stewardship Council.
Breyers' parent company Unilever plans to have other brands, including Fruttare, Good Humor, Klondike, Magnum and Popsicle, follow suit in the next few years. This initiative will make the conglomerate the largest ice cream manufacturer in the world to source hormone-free milk and sustainable vanilla.
“Breyers has a long-standing history of offering frozen treats with high-quality ingredients that moms feel good about,” said Alessandra Bellini, vice president of brand development at Unilever North America. “These industry-leading changes are the latest in our commitment to do right by parents and the environment.”
YOU MIGHT ALSO LIKE
- Most Meat Will Be Plant-Based or Lab-Grown in 20 Years, Analysts ... ›
- Lab-Grown Meat Debate Overlooks Cows' Range of Use Worldwide ... ›
- Will Plant-Based Meat Become the New Fast Food? - EcoWatch ›
EcoWatch Daily Newsletter
One city in New Zealand knows what its priorities are.
Dunedin, the second largest city on New Zealand's South Island, has closed a popular road to protect a mother sea lion and her pup, The Guardian reported.
piyaset / iStock / Getty Images Plus
- No Country Is Protecting Children's Health, Major Study Finds ... ›
- 'Every Child Born Today Will Be Profoundly Affected by Climate ... ›
By Jeff Masters, Ph.D.
Earth had its second-warmest year on record in 2020, just 0.02 degrees Celsius (0.04°F) behind the record set in 2016, and 0.98 degrees Celsius (1.76°F) above the 20th-century average, NOAA reported January 14.
Figure 1. Departure of temperature from average for 2020, the second-warmest year the globe has seen since record-keeping began in 1880, according to NOAA. Record-high annual temperatures over land and ocean surfaces were measured across parts of Europe, Asia, southern North America, South America, and across parts of the Atlantic, Indian, and Pacific oceans. No land or ocean areas were record cold for the year. NOAA National Centers for Environmental Information
Figure 2. Total ocean heat content (OHC) in the top 2000 meters from 1958-2020. Cheng et al., Upper Ocean Temperatures Hit Record High in 2020, Advances in Atmospheric Sciences
Figure 3. Departure of sea surface temperature from average in the benchmark Niño 3.4 region of the eastern tropical Pacific (5°N-5°S, 170°W-120°W). Sea surface temperature were approximately one degree Celsius below average over the past month, characteristic of moderate La Niña conditions. Tropical Tidbits
- NASA and NOAA: Last Decade Was the Hottest on Record - EcoWatch ›
- Earth Just Had Its Hottest September Ever Recorded, NOAA Says ... ›
In December of 1924, the heads of all the major lightbulb manufacturers across the world met in Geneva to concoct a sinister plan. Their talks outlined limits on how long all of their lightbulbs would last. The idea is that if their bulbs failed quickly customers would have to buy more of their product. In this video, we're going to unpack this idea of purposefully creating inferior products to drive sales, a symptom of late-stage capitalism that has since been coined planned obsolescence. And as we'll see, this obsolescence can have drastic consequences on our wallets, waste streams, and even our climate.
- Consumer Society No Longer Serves Our Needs - EcoWatch ›
- Electronic Waste: New EU Rules Target Throwaway Culture ... ›