Quantcast
Food

Growing Trends in the Local Food Movement Show Industry Is Thriving


Developing local food channels is seeming a reliable solution to increasing access to healthy foods for communities throughout the U.S. Photo credit: Arina P Habich

Local food sales are accounted from the 7.8 percent of U.S. farms that identify as “marketing food locally." Of those farms, 70 percent facilitated sales solely through direct-to-consumer (DTC) marketing channels, while the remaining 30 percent operated entirely through intermediated marketing channels, or a combination of both. Between 2002 and 2007, the number of DTC farms and number of DTC sales demonstrated a correlating increase of 17 percent and 32 percent. However, from 2007- 2012, data exhibited only a slight increase of 5.5 percent in the number of DTC farms in the U.S., “with no change in DTC sales." Dr. Sara A. Low of the Economic Research Service (ERS) suggests that the plateau in DTC sales could have resulted from a lull in consumer interests, an increase in sales transactions through intermediated marketing channels or a byproduct of the recession.

The USDA report also indicates that between 2007 and 2012, there was a decrease in the value of DTC sales, while sales through intermediated marketing channels exhibited great returns. In fact, 80 percent of the US$6.1 billion in total local food sales were through intermediated marketing channels from larger local food farms, many situated near urban centers.

The report did not provide specifics regarding consumer demographics for DTC marketing outlets. More often than not, DTC marketing outlets, like farmers' markets, offer lower prices than grocery stores. But the data reveals that consumers are willing to pay a premium for local foods.

Over the last several years, more than 30 state laws have passed in an effort to expand the presence of farmers' markets nationwide. Many of these laws seek to not only support and grow local food systems, but they also work towards increasing access to healthy foods. Furthermore, the 2014 Farm Bill highlights “increased" funding for the development of intermediated marketing channels, and the “reauthorization" of “food access programs" targeting both senior citizens and school children. In addition, the current Farm Bill also establishes increased access to “locally and regionally marked food" for SNAP participants by allocating funds to make purchasing from farmers' markets an easier and less costly process.

Jessica Wright graduated from Harvard College with an A.B. in Government, and is currently a graduate student at NYU pursuing a Master's in Food Studies.

Show Comments ()

EcoWatch Daily Newsletter

Sponsored
Health
Pexels

5 Ingredients for Health: Starting with Food

On Food Talk with Dani Nierenberg, Dr. Robert Graham—board-certified physician and founder of FRESHMed NYC—combines mainstream medical practices with therapies inspired by ancient wisdom: an integrative model of medicine. "My dad was a biochemist, so I grew up in this integrative model. One of the things that really stood out is my mom was distrustful about the conventional Western model. She still thinks she's the only doctor in the house, because food is such a powerful medicine, especially from her culture," said Graham.

Keep reading... Show less
Popular
Malte Mueller / Getty Images

When Profit Drives Us, Community Suffers

By David Korten

As I was reading the current series of YES! articles on the mental health crisis, I received an email from Darcia Narvaez, professor of psychology at University of Notre Dame. She was sending me articles being prepared for an anthology she is co-editing with the working title Sustainable Vision.The articles present lessons from indigenous culture that underscore why community is the solution to so much of what currently ails humanity.

Keep reading... Show less
Popular
The Revelator

Interactive Map: Air Pollution in 2100

By Dipika Kadaba

Having a little trouble breathing lately? That's no surprise. Air pollution is already bad in many parts of the country, and climate change is only going to make it worse. Even though many industries are reducing their emissions, a warming climate could actually offset these reductions by intensifying the rates of chemical reactions and accumulation of pollutants in the environment.

Keep reading... Show less
Health
ddukang / iStock / Getty Images Plus

Is Apple Cider Vinegar Good for You? A Doctor Weighs In

By Gabriel Neal

When my brother and I were kids back in the '80s, we loved going to Long John Silver's.

Keep reading... Show less
Sponsored
Animals

Dumpster Debacle Distracts From Serious Spike in Whale Deaths

This week, a video of a failed attempt to put a dead, 4,000-pound whale into a tiny dumpster made the rounds on the internet, garnering chuckles and comparisons to Peter Griffin forklifting and impaling a beached sperm whale on Family Guy.

The juvenile minke whale washed up on Jenness Beach in Rye, New Hampshire on Monday morning, NBC 10 Boston reported. It was found with entanglement wounds, so researchers with the Seacoast Science Center and the National Oceanic and Atmospheric Administration (NOAA) wanted to move the carcass from the beach to a lab for a necropsy to study its death.

Keep reading... Show less
Adventure
Muir Woods, which costs $10 for entry, will have free entry on Sept. 22. m01229 / Flickr / CC BY-NC 2.0

Visit Any National Park for Free This Saturday to Celebrate 25th National Public Lands Day

If you're stuck for plans this weekend, we suggest escaping your city or town for the great outdoors.

This Saturday marks the 25th National Public Lands Day, organized by the National Environmental Education Foundation (NEEF).

Keep reading... Show less
Sponsored
Climate
A glacier flows towards East Antarctica. NASA Goddard Space Flight Center / CC BY 2.0

Temperatures Possible This Century Could Melt Parts of East Antarctic Ice Sheet, Raise Sea Levels 10+ Feet

A section of the East Antarctic Ice Sheet that contains three to four meters (approximately 10 to 13 feet) of potential sea level rise could melt if temperatures rise to just two degrees above pre-industrial levels, a study published in Nature Wednesday found.

Researchers at Imperial College London, the University of Queensland, and other institutions in New Zealand, Japan and Spain looked at marine sediments to assess the behavior of the Wilkes Subglacial Basin during warmer periods of the Pleistocene and found evidence of melting when temperatures in Antarctica were at least two degrees Celsius above pre-industrial levels for periods of 2,500 years or more.

Keep reading... Show less
Energy
Oil well in North Dakota. Tim Evanson / Flickr / CC BY-SA 2.0

Pipeline Leaks 63,840 Gallons of Produced Water in North Dakota

A pipeline released 63,840 gallons (1,520 barrels) of produced water that contaminated rangeland in Dunn County, North Dakota, the Bismarck Tribune reported, citing officials with the North Dakota Department of Health.

Produced water is a byproduct of oil and gas extraction, and can contain drilling chemicals if fracking was used.

Keep reading... Show less
Sponsored

mail-copy

The best of EcoWatch, right in your inbox. Sign up for our email newsletter!