Quantcast
Popular

Chris J. Ratcliffe / Greenpeace

Greenpeace Slams Coca-Cola Plastic Announcement as ‘Dodging the Main Issue’

By Louise Edge

Friday Greenpeace criticized Coca-Cola's new global plastics plan for failing to address the urgency of ocean plastic pollution.

The long awaited policy from the world's largest soft drink company featured a series of measures weaker than those previously announced for Europe and the UK.


The plan failed to include any reduction of the company's rapidly increasing use of single-use plastic bottles globally, which now stands at well more than 110 billion annually.

The massive increase in plastic waste in our oceans, and increasingly in our food chain, is a result of our dependency on throwaway items like single-use plastic bottles. Instead of focusing on reducing the amount of plastic it produces—the sure fire way to reduce ocean plastic pollution—Coca-Cola is trying to offset its huge plastic footprint by investing in a bit more recycling. China's refusal to accept more plastic waste, and the resulting backlog in plastic exporting nations, shows that we can't recycle our way out of this mess while we continue to make the mess bigger.

As the most recognizable brand in the world, and the biggest plastic bottle producer, Coca-Cola has a special responsibility to lead the way in reduction of single-use plastic. Its plan is full of band-aids and will do very little in the way of making a meaningful impact on the amount of plastic entering our waterways and food chain. Coke has a long way to go to show it is taking the plastics epidemic seriously.

Coca-Cola produces more than 110 billion single use plastic bottles each year, and billions of these end up in landfills, rivers and the sea.

Greenpeace estimates that Coke has increased its number of single-use plastic bottles by nearly a third (31 percent) since 2008 and that they now account for almost 70 percent of Coke's packaging globally. [68 percent in 2016 sustainability report]. Friday's announcement revealed no plans that would reverse this trend.

Greenpeace welcomed the announcement that Coke will be increasing the recycled content of its single-use plastic bottles from the current paltry 7 percent to 50 percent globally by 2030, although it is less ambitious than Coke UK's target of 50 percent by 2020 and Coke Europe's target of 50 percent by 2025. Greenpeace has been calling on Coke to move to 100 percent recycled content.

And while Coke now backs Deposit Return Schemes in the UK, following pressure from environmental groups, the company has not announced a similar policy change at a global level and remains opposed to schemes in many other countries, including Canada, the Netherlands and Israel.

The plan contrasts starkly with the announcement made by UK retailer Iceland earlier this week that it will become the first major retailer globally to eliminate single-use plastic packaging throughout its own brand products within 5 years, a comprehensive solution that removes the problem rather than just trying to manage it.

Greenpeace is urging Coca-Cola to make firm commitments to cut its plastic production by investing in alternatives to single-use plastic bottles, including committing to expand its use of new delivery methods such as Freestyle dispensers and self-serve water stations with reusable containers.

Greenpeace launched a global campaign on Coke in April 2017, involving supporters from five continents.

Last week, Greenpeace delivered a global petition signed by more than 585,000 people urging Coke to reduce its plastic footprint.

Show Comments ()

EcoWatch Daily Newsletter

Sponsored
Climate
Fossil fuel use is the primary source of CO2. eflon / Flickr / CC BY 2.0

Trump EPA Takes Credit For Obama-Era CO2 Reductions

Total U.S. greenhouse gas emissions decreased by 2.7 percent between 2016 and 2017, according to a report released by the U.S. Environmental Protection Agency (EPA) released on Wednesday.

Andrew Wheeler, the acting administrator of the EPA, touted that the report shows that regulations are unnecessary to slash carbon emissions.

Keep reading... Show less
Animals
Pacific bluefin tuna. OpenCage.info

Big Bluefin Tuna Recovering Due to Conservation, But Species Still at Risk

Although Pacific bluefin tuna remains a fraction of its historic population, the giant fish is making a comeback off the California coast after a eight-decade hiatus, due to global conservation efforts, Reuters reported.

The world's love of sushi and rampant overfishing has nearly decimated the species. Its population recently bumped to a meager 3.3 percent of its unfished level, up from its low of 2.6 percent two years ago, according to Pew Charitable Trusts.

Keep reading... Show less
Animals
Study urges conservation push for critically endangered black rhinos. CC0 1.0

Humans Are Wiping Out Species So Fast That Evolution Can't Keep Up

With the consequences of human activities pushing Earth into a sixth mass extinction, a team of biologists have calculated that plant and animal species are being wiped out so quickly that evolution cannot keep up.

Human activities—including pollution, deforestation, overpopulation, poaching, warming oceans and extreme weather events tied to climate change—are predicted to drive so many mammals to extinction in the next five decades that nature will need somewhere between 3 to 7 million years to restore biodiversity levels to where it was before modern humans evolved, according to an alarming new analysis published Monday in the Proceedings of the National Academy of Sciences.

Keep reading... Show less
Energy
Mackinaw Bridge, Michigan. Deb Nystrom / CC BY 2.0

Great Lakes Pipeline Dispute Highlights a Broader Energy Dilemma

By Douglas Bessette

A deal involving an aging oil pipeline in Michigan reflects the complex decisions communities across the country need to make to balance the needs for energy and safety with efforts to deal with climate change.

Gov. Rick Snyder and Enbridge, a Canadian company, have reached an agreement over a leak-prone pipeline that runs beneath the Straits of Mackinac, the four-mile-long waterway that divides Lake Michigan and Lake Huron.

Keep reading... Show less
Sponsored
Popular
Christoph Schmidt / Picture Alliance / Getty Images

Antibiotics in Burgers: Majority of U.S. Fast Food Chains Fail Annual Report Card

By Lena Brook

Less than two weeks ago, JBS USA, one of our country's largest meat processors, announced a high-risk recall of nearly 7 million pounds of its raw beef, over concerns it may be contaminated with Salmonella Newport. Nearly 60 patients in 16 states have so far been made sick. This recent outbreak of infections tied to contaminated ground beef is especially worrisome because S. Newport is a strain of Salmonella that has often been resistant to antibiotics. It may also be the largest beef recall in history for Salmonella.

Keep reading... Show less
Popular
Daniel Bruno / iStock / Getty Images Plus

How to Make Apple Kombucha

By Brian Barth

René Redzepi and David Zilber talk us through how to make a delicious Fall kombucha from their new release The Noma Guide to Fermentation.

Keep reading... Show less
Sponsored
Popular
Thom Yorke performs at Madison Square Garden in July. Jeff Kravitz / FilmMagic

Thom Yorke of Radiohead Releases Song With Greenpeace to Help Antarctica

Greenpeace is on a mission to create the largest protected area on earth in Antarctica, and it just gained a very talented ally to help promote that goal.

Radiohead frontman Thom Yorke released a single Tuesday in support of the campaign called "Hands Off Antarctica," The Guardian reported.

Keep reading... Show less
Animals
"The Golden Couple" by Marsel van Oosten. Natural History Museum

'Otherworldly' Photo of Endangered Monkeys Wins Top Award

Dutch photographer Marsel van Oosten was awarded the prestigious title of Wildlife Photographer of the Year for his surreal portrait of a pair of golden snub-nosed monkeys.

"The Golden Couple" shows a male and female snub-nosed monkey sitting on a stone in the temperate forest of China's Qinling Mountains. The endangered species, named in part for their golden-reddish fur and flattened noses, are endemic to the area.

Keep reading... Show less
Sponsored

mail-copy

The best of EcoWatch, right in your inbox. Sign up for our email newsletter!