Dasani Water Will Soon Be Sold in Aluminum Cans
Coca-Cola is stepping up its green initiative by giving a makeover to its Dasani brand, which is the best selling bottled water brand in a country where bottled water is the best selling beverage.
The beverage giant will start to sell Dasani water in aluminum cans next month in the Northeast and plans to expand distribution to other parts of the country by 2020, according to Bloomberg. Aluminum bottles will follow the aluminum cans. Worldwide, aluminum is exponentially more likely to be recycled and to be made from recycled material. Additionally, aluminum is far less likely to end up in oceans and rivers.
Coca-Cola's packaging follows a move by its chief rival PepsiCo, which announced it would sell its water brand, Aquafina, in cans at restaurants and arenas. Dasani and Aquafina are the country's top two water brands, in that order, with combined sales of more than $2 billon per year, according to Bloomberg.
The change to Dasani's packaging could help Coca-Cola eliminate 1 billion virgin plastic bottles, made with non-recycled plastic, from its supply chain over the next five years, according to CNN.
"We are a consumer company, and as consumers say, 'Well, we'd like to try cans,' we're going to put cans in the market," said Bruce Karas, vice president of environment and sustainability at Coca-Cola, as Fast Company reported.
Dasani will still be available in plastic bottles too, but, as part of Coca-Cola's "World Without Waste" initiative, it will reduce the amount of plastic in those containers through a process called light-weighting. The company is also unveiling a new hybrid bottle made with up to 50 percent recycled plastic and renewable, plant-based materials, according to CNN.
Additionally, Coca-Cola will also test a new Dasani vending machine that requires customers to bring their own bottle if they want water or seltzer. The company will issue 100 machines, called PureFill, to test out if customers respond well to it and help Coke deal with its plastic waste problem.
"It's actually an experiment in how comfortable are people with that type of delivery," said Karas, as Fast Company reported.
Not using a package at all is the only low-impact solution, according to a recent report from Green Alliance, a non-profit based in the UK. The report noted that mining aluminum and transporting glass both have a very large carbon-footprint, which means alternatives to plastic are not actually sustainable, as Fast Company reported.
"Refill systems can and must replace single-use plastic water bottles," said Dianna Cohen, cofounder and CEO of the Plastic Pollution Coalition, to Fast Company. "The time is now for all of us to think 'reusable' instead of 'disposable.'"
The World Without Waste initiative is a response to a public shaming of Coca-Cola's outsized use of plastic. It produced 3.3 millions tons of plastic in 2017. And, a recent report by Greenpeace called Coca-Cola "the most prolific polluter" compared to other top brands, as CNN reported.
Coca-Cola hopes its move to reduce plastic will reinvigorate interest in its water brand, which it fears will slip if would-be customers refill water bottles for free at a sink or fountain.
"We really think about the future of this brand differentiating on sustainability credentials," said Lauren King, brand director for Dasani, who noted that Dasani is growing along with the bottled water trend, according to CNN.
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Wisdom the mōlī, or Laysan albatross, is the oldest wild bird known to science at the age of at least 70. She is also, as of February 1, a new mother.
<div id="dadb2" class="rm-shortcode" data-rm-shortcode-id="aa2ad8cb566c9b4b6d2df2693669f6f9"><blockquote class="twitter-tweet twitter-custom-tweet" data-twitter-tweet-id="1357796504740761602" data-partner="rebelmouse"><div style="margin:1em 0">🚨Cute baby alert! Wisdom's chick has hatched!!! 🐣😍 Wisdom, a mōlī (Laysan albatross) and world’s oldest known, ban… https://t.co/Nco050ztBA</div> — USFWS Pacific Region (@USFWS Pacific Region)<a href="https://twitter.com/USFWSPacific/statuses/1357796504740761602">1612558888.0</a></blockquote></div>
By Hui Hu
Winter is supposed to be the best season for wind power – the winds are stronger, and since air density increases as the temperature drops, more force is pushing on the blades. But winter also comes with a problem: freezing weather.
Comparing rime ice and glaze ice shows how each changes the texture of the blade. Gao, Liu and Hu, 2021, CC BY-ND
Ice buildup changes air flow around the turbine blade, which can slow it down. The top photos show ice forming after 10 minutes at different temperatures in the Wind Research Tunnel. The lower measurements show airflow separation as ice accumulates. Icing Research Tunnel of Iowa State University, CC BY-ND
While traditional investment in the ocean technology sector has been tentative, growth in Israeli maritime innovations has been exponential in the last few years, and environmental concern has come to the forefront.
theDOCK aims to innovate the Israeli maritime sector. Pexels<p>The UN hopes that new investments in ocean science and technology will help turn the tide for the oceans. As such, this year kicked off the <a href="https://www.oceandecade.org/" target="_blank" rel="noopener noreferrer">United Nations Decade of Ocean Science for Sustainable Development (2021-2030)</a> to galvanize massive support for the blue economy.</p><p>According to the World Bank, the blue economy is the "sustainable use of ocean resources for economic growth, improved livelihoods, and jobs while preserving the health of ocean ecosystem," <a href="https://www.sciencedirect.com/science/article/pii/S0160412019338255#b0245" target="_blank" rel="noopener noreferrer">Science Direct</a> reported. It represents this new sector for investments and innovations that work in tandem with the oceans rather than in exploitation of them.</p><p>As recently as Aug. 2020, <a href="https://www.reutersevents.com/sustainability/esg-investors-slow-make-waves-25tn-ocean-economy" target="_blank" rel="noopener noreferrer">Reuters</a> noted that ESG Investors, those looking to invest in opportunities that have a positive impact in environmental, social and governance (ESG) issues, have been interested in "blue finance" but slow to invest.</p><p>"It is a hugely under-invested economic opportunity that is crucial to the way we have to address living on one planet," Simon Dent, director of blue investments at Mirova Natural Capital, told Reuters.</p><p>Even with slow investment, the blue economy is still expected to expand at twice the rate of the mainstream economy by 2030, Reuters reported. It already contributes $2.5tn a year in economic output, the report noted.</p><p>Current, upward <a href="https://www.ecowatch.com/-innovation-blue-economy-2646147405.html" target="_self">shifts in blue economy investments are being driven by innovation</a>, a trend the UN hopes will continue globally for the benefit of all oceans and people.</p><p>In Israel, this push has successfully translated into investment in and innovation of global ports, shipping, logistics and offshore sectors. The "Startup Nation," as Israel is often called, has seen its maritime tech ecosystem grow "significantly" in recent years and expects that growth to "accelerate dramatically," <a href="https://itrade.gov.il/belgium-english/how-israel-is-becoming-a-port-of-call-for-maritime-innovation/" target="_blank" rel="noopener noreferrer">iTrade</a> reported.</p><p>Driving this wave of momentum has been rising Israeli venture capital hub <a href="https://www.thedockinnovation.com/" target="_blank" rel="noopener noreferrer">theDOCK</a>. Founded by Israeli Navy veterans in 2017, theDOCK works with early-stage companies in the maritime space to bring their solutions to market. The hub's pioneering efforts ignited Israel's maritime technology sector, and now, with their new fund, theDOCK is motivating these high-tech solutions to also address ESG criteria.</p><p>"While ESG has always been on theDOCK's agenda, this theme has become even more of a priority," Nir Gartzman, theDOCK's managing partner, told EcoWatch. "80 percent of the startups in our portfolio (for theDOCK's Navigator II fund) will have a primary or secondary contribution to environmental, social and governance (ESG) criteria."</p><p>In a company presentation, theDOCK called contribution to the ESG agenda a "hot discussion topic" for traditional players in the space and their boards, many of whom are looking to adopt new technologies with a positive impact on the planet. The focus is on reducing carbon emissions and protecting the environment, the presentation outlines. As such, theDOCK also explicitly screens candidate investments by ESG criteria as well.</p><p>Within the maritime space, environmental innovations could include measures like increased fuel and energy efficiency, better monitoring of potential pollution sources, improved waste and air emissions management and processing of marine debris/trash into reusable materials, theDOCK's presentation noted.</p>
theDOCK team includes (left to right) Michal Hendel-Sufa, Head of Alliances, Noa Schuman, CMO, Nir Gartzman, Co-Founder & Managing Partner, and Hannan Carmeli, Co-Founder & Managing Partner. Dudu Koren<p>theDOCK's own portfolio includes companies like Orca AI, which uses an intelligent collision avoidance system to reduce the probability of oil or fuel spills, AiDock, which eliminates the use of paper by automating the customs clearance process, and DockTech, which uses depth "crowdsourcing" data to map riverbeds in real-time and optimize cargo loading, thereby reducing trips and fuel usage while also avoiding groundings.</p><p>"Oceans are a big opportunity primarily because they are just that – big!" theDOCK's Chief Marketing Officer Noa Schuman summarized. "As such, the magnitude of their criticality to the global ecosystem, the magnitude of pollution risk and the steps needed to overcome those challenges – are all huge."</p><p>There is hope that this wave of interest and investment in environmentally-positive maritime technologies will accelerate the blue economy and ESG investing even further, in Israel and beyond.</p>
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