The best of EcoWatch, right in your inbox. Sign up for our email newsletter!
With large-scale poaching causing the once-abundant rhino population to dip to extinction levels, one Seattle-based biotech startup has come up with a deceivingly simple idea to stave demand of the rhino's coveted horns: fake it.
Pembient, founded earlier this year, is working with rhino horn powder in its labs in order to develop solid rhino horn substitutes, by "duplicating the cells, proteins and deposits in a rhino horn so the synthetic version is genetically similar to the real thing," the Puget Sound Business Journal reported.
The fascinating part? They're doing it by using 3D printing. Making something go from this ...
We're starting the next phase of our R&D! Here is a 3D printed scale model of black rhino horn (in plastic). pic.twitter.com/VRbDpZUSWd
— Pembient (@pembient) March 12, 2015
To this ... (the one in the middle is the fake one)
— Arvind Gupta (@arvndgpta) April 13, 2015
It's unclear how exactly Pembient's making the products, but as TechCrunch explained, "Rhino horns are composed of a specific kind of keratin protein. Pembient figured out the genetic code and was then able to reproduce the horns using the keratin in a 3D-printing technique."
After Pembient CEO Matthew Markus showed a TechCrunch reporter one of their horn prototypes, Markus said, “You can’t physically tell the difference. No one looking at this could tell this wasn’t from a rhino. It’s the same thing. For all intents and purposes, this is a real rhino horn.”
Rhino horns are used in traditional Chinese medicine and are considered a cure-all for many types of illnesses, driving a devastating global black market. Pembient's goal is to replace this illegal, $20 billion wildlife trade with fabricated wildlife products, such as rhino horn and elephant ivory, at prices below the levels that induce poaching.
"We surveyed users of rhino horn and found that 45 percent of them would accept using rhino horn made from a lab," said Pembient. "In comparison, only 15 percent said they would use water buffalo horn, the official substitute for rhino horn."
Markus also told New Scientist that Vietnamese rhino horn users have said that Pembient's manufactured rhino powder has a similar smell and feel to wild rhino horns. If all goes to plan, the fake horns could be on the market by next fall at a tenth of the price of illegal ones, the publication reported.
However, conservationists have pointed out that the company's plan doesn't placate global demand for real rhino horns, especially in countries where it's considered a status symbol to own one.
Photo credit: Shutterstock
"The synthetic horns will not have an impact on current rhino horn users that want real horns from dead rhinos," Douglas Hendrie, technical advisor at Education for Nature–Vietnam told New Scientist.
YOU MIGHT ALSO LIKE
EcoWatch Daily Newsletter
Ethics investigations have been opened into the conduct of senior Trump appointees at the nation's top environmental agencies.
The two investigations focus on Environmental Protection Agency (EPA) Administrator Andrew Wheeler and six high-ranking officials in the Department of Interior (DOI), The Hill reported Tuesday. Both of them involve the officials' former clients or employers.
"This is demonstrative of the failures at the very top of this administration to set an ethical tone," Campaign Legal Center Ethics Counsel Delaney Marsco told The Washington Post of the DOI investigation. "When people come to work for government, they're supposed to work on behalf of the public. It's a betrayal of the public trust when senior political appointees seem to give privileged access to their former employers or former clients."
By Dipika Kadaba
We've known for more than 50 years that smoking cigarettes comes with health hazards, but it turns out those discarded butts are harmful for the environment, too. Filtered cigarette butts, although small, contain dozens of chemicals, including arsenic and benzene. These toxins can leach into the ground or water, creating a potentially deadly situation for nearby birds, fish and other wildlife.
By Wenonah Hauter
Five years ago this week, an emergency manager appointed by then-Michigan Gov. Rick Snyder made the devastating decision to save money by switching Flint's water supply over from Detroit's water system to the Flint River. Seen as a temporary fix, the new water supply was not properly treated. High levels of lead leached from the old pipes, poisoning a generation of Flint's children, and bacteria responsible for an outbreak of Legionnaires' Disease killed more than a dozen residents.
Did you know that more than a third of food is wasted or thrown away every year? And that only 25 percent of it would be enough to feed the 795 million undernourished people in the world? That's why today is Stop Food Waste Day, a chance to reflect on what you can do to waste less of the food you buy.