Ben & Jerry’s Teams Up With Tesla to Encourage Fans to Join the Climate Movement
Vermont-based ice cream company Ben & Jerry’s has a long track record of social justice and environmental activism, taking strong stands on issues such as GMO labeling and marriage equality.
“We’ve advocated for a broad range of causes over the years, and climate change is one we take particularly seriously,” says the company. “While we’ve been working tirelessly at cleaning up our own act and spreading the word around the world, we recognize that there’s power in numbers and know that our passionate fans hold the greatest potential for positive change.”
Watch what happens when ice cream is just 2 degrees warmer than it should be:
one of the larger fully electric vehicles available, making it perfect for packing it full of ice cream for our 8,000+ mile road trip.”
It’s a mission with a real purpose.
“We are encouraging our fans in more than 35 nations around the world to take action and ensure that the UN climate talks in Paris end in success, with a plan for real and urgent action on climate change,” says the company. “A global shift to 100% clean energy by 2050 and complete phase-out of carbon pollution isn’t just nice, it’s a necessity.”
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