'We Can't Recycle Our Way Out of This Problem': Ben & Jerry's Bans Single-Use Plastics
Ice cream maker Ben & Jerry's announced major efforts on Monday to quickly curb its use of single-use plastics. By April of this year, its 600-plus Scoop Shops around the world will only offer wooden spoons, rather than plastic ones. Paper straws will also only be available upon request.
All together, the move is expected to prevent 2.5 million plastic straws and 30 million plastic spoons from being handed out each year, Jenna Evans, Ben & Jerry's Global Sustainability Manager, said in a press release.
"We're not going to recycle our way out of this problem," she said. "We, and the rest of the world, need to get out of single-use plastic."
Evans explained that if all the plastic spoons used by Ben & Jerry's U.S. shops were placed end to end, they'd stretch from Burlington, Vermont to Jacksonville, Florida.
The Vermont-based company, which has a long track record of political and environmental activism, also announced today it will phase out clear plastic cups, plastic-lined cups and plastic lids by the end of 2020.
Although its tubs of ice cream have been made of Forest Stewardship Council Certified paperboard since 2009, they are coated with polyethylene to create a moisture barrier, making them difficult to recycle.
Evans said Ben & Jerry's is looking at biodegradable and compostable coating options that "meets our product quality requirements."
In response to the initiative, Greenpeace praised the brand for setting clear, short-term targets and for acknowledging that recycling alone is not enough to solve the world's mounting plastic problem.
"Ben & Jerry’s and forward-thinking companies around the world are starting to prioritize the reduction of plastics… https://t.co/MESPnfbbMQ— Greenpeace USA (@Greenpeace USA)1548686821.0
"Ben & Jerry's and forward-thinking companies around the world are starting to prioritize the reduction of plastics, rather than relying on additional recycling measures that keep the flow of plastics coming," Greenpeace USA Oceans Campaign Director John Hocevar said in an emailed press release.
We've all been taught that recycling is an important environmental responsibility, but of the 6.3 billion metric tons of plastic waste generated since the 1950s, only 9 percent has been recycled, according to one recent study. What's more, recycling plastics only perpetuates the use of fossil fuel-based polymers.
"In the short term, eliminating plastic straws and spoons is not going to save the world," Evans continued. "But it's a good start toward changing expectations. We're committed to exploring additional options to further reduce the use of disposable items. This transition is the first step for us on a more comprehensive journey to eliminate single-use, petroleum-based plastic in our supply chain, and we look forward to reporting on our progress."
"Thankfully, Ben & Jerry's has a baked-in solution to plastic waste: it's called our Waffle Cone," she added. "They're yummy, convenient, and waste-free!"
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By D. André Green II
One of nature's epic events is underway: Monarch butterflies' fall migration. Departing from all across the United States and Canada, the butterflies travel up to 2,500 miles to cluster at the same locations in Mexico or along the Pacific Coast where their great-grandparents spent the previous winter.
Millions of People Care About Monarchs<p>I will never forget the sights and sounds the first time I visited monarchs' overwintering sites in Mexico. Our guide pointed in the distance to what looked like hanging branches covered with dead leaves. But then I saw the leaves flash orange every so often, revealing what were actually thousands of tightly packed butterflies. The monarchs made their most striking sounds in the Sun, when they burst from the trees in massive fluttering plumes or landed on the ground in the tussle of mating.</p><p>Decades of educational outreach by teachers, researchers and hobbyists has cultivated a generation of monarch admirers who want to help preserve this phenomenon. This global network has helped restore not only monarchs' summer breeding habitat by planting milkweed, but also general pollinator habitat by planting nectaring flowers across North America.</p><p>Scientists have calculated that restoring the monarch population to a stable level of about 120 million butterflies will require <a href="https://doi.org/10.1111/icad.12198" target="_blank">planting 1.6 billion new milkweed stems</a>. And they need them fast. This is too large a target to achieve through grassroots efforts alone. A <a href="https://www.fws.gov/savethemonarch/CCAA.html" target="_blank" rel="noopener noreferrer">new plan</a>, announced in the spring of 2020, is designed to help fill the gap.</p>
Pros and Cons of Regulation<p>The top-down strategy for saving monarchs gained energy in 2014, when the U.S. Fish and Wildlife Service <a href="https://www.fws.gov/southeast/pdf/petition/monarch.pdf" target="_blank">proposed</a> listing them as threatened under the Endangered Species Act. A decision is expected in December 2020.</p><p>Listing a species as endangered or threatened <a href="https://www.fws.gov/endangered/esa-library/pdf/listing.pdf" target="_blank">triggers restrictions</a> on "taking" (hunting, collecting or killing), transporting or selling it, and on activities that negatively affect its habitat. Listing monarchs would impose restrictions on landowners in areas where monarchs are found, over vast swaths of land in the U.S.</p><p>In my opinion, this is not a reason to avoid a listing. However, a "threatened" listing might inadvertently threaten one of the best conservation tools that we have: public education.</p><p>It would severely restrict common practices, such as rearing monarchs in classrooms and back yards, as well as scientific research. Anyone who wants to take monarchs and milkweed for these purposes would have to apply for special permits. But these efforts have had a multigenerational educational impact, and they should be protected. Few public campaigns have been more successful at raising awareness of conservation issues.</p>
<span style="display:block;position:relative;padding-top:56.25%;" class="rm-shortcode" data-rm-shortcode-id="91165203d4ec0efc30e4632a00fdf57d"><iframe lazy-loadable="true" src="https://www.youtube.com/embed/KilPRvjbMrA?rel=0" width="100%" height="auto" frameborder="0" scrolling="no" style="position:absolute;top:0;left:0;width:100%;height:100%;"></iframe></span>
The Rescue Attempt<p>To preempt the need for this kind of regulation, the U.S. Fish and Wildlife Service approved a <a href="https://www.fws.gov/savethemonarch/pdfs/Monarch%20CCAA-CCA%20Public%20Comment%20Documents/Monarch-Nationwide_CCAA-CCA_Draft.pdf" target="_blank">Nationwide Candidate Conservation Agreement for Monarch Butterflies</a>. Under this plan, "rights-of-way" landowners – energy and transportation companies and private owners – commit to restoring and creating millions of acres of pollinator habitat that have been decimated by land development and herbicide use in the past half-century.</p><p>The agreement was spearheaded by the <a href="http://rightofway.erc.uic.edu/" target="_blank">Rights-of-Way Habitat Working Group</a>, a collaboration between the University of Illinois Chicago's <a href="https://erc.uic.edu/" target="_blank" rel="noopener noreferrer">Energy Resources Center</a>, the Fish and Wildlife Service and over 40 organizations from the energy and transportation sectors. These sectors control "rights-of-way" corridors such as lands near power lines, oil pipelines, railroad tracks and interstates, all valuable to monarch habitat restoration.</p><p>Under the plan, partners voluntarily agree to commit a percentage of their land to host protected monarch habitat. In exchange, general operations on their land that might directly harm monarchs or destroy milkweed will not be subject to the enhanced regulation of the Endangered Species Act – protection that would last for 25 years if monarchs are listed as threatened. The agreement is expected to create up to 2.3 million acres of new protected habitat, which ideally would avoid the need for a "threatened" listing.</p>
A Model for Collaboration<p>This agreement could be one of the few specific interventions that is big enough to allow researchers to quantify its impact on the size of the monarch population. Even if the agreement produces only 20% of its 2.3 million acre goal, this would still yield nearly half a million acres of new protected habitat. This would provide a powerful test of the role of declining breeding and nectaring habitat compared to other challenges to monarchs, such as climate change or pollution.</p><p>Scientists hope that data from this agreement will be made publicly available, like projects in the <a href="https://www.fws.gov/savethemonarch/MCD.html" target="_blank">Monarch Conservation Database</a>, which has tracked smaller on-the-ground conservation efforts since 2014. With this information we can continue to develop powerful new models with better accuracy for determining how different habitat factors, such as the number of milkweed stems or nectaring flowers on a landscape scale, affect the monarch population.</p><p>North America's monarch butterfly migration is one of the most awe-inspiring feats in the natural world. If this rescue plan succeeds, it could become a model for bridging different interests to achieve a common conservation goal.</p>
The annual Ig Nobel prizes were awarded Thursday by the science humor magazine Annals of Improbable Research for scientific experiments that seem somewhat absurd, but are also thought-provoking. This was the 30th year the awards have been presented, but the first time they were not presented at Harvard University. Instead, they were delivered in a 75-minute pre-recorded ceremony.