Aspects of the Weight Loss and Obesity Management Market

weight loss market

People today are more health conscious than ever due to the steady increase in the prevalence of lifestyle-related ailments of which excess weight is a key risk factor. This has led to the development of a weight loss and obesity management industry. This sector is driven by a market that includes products, services, and remedies that cater to the weight reduction and management goals of overweight and obese persons.

The World Health Organization (WHO) defines overweight persons as those with a body mass index (BMI) exceeding 25 and obese persons as those with a BMI exceeding 30. Preventive care has been necessitated by the increasing global overweight and obesity rates. The weight loss and obesity management market comprises of three key elements; diets, fitness, and service as well as surgical equipment.


Food, beverages, and supplements make up the global market in terms of diet. Constituting the food section for weight management are meal replacements, sugar-free confectionaries, organic foods, low-calorie meals and low-calorie desserts. Weight management beverages market consists of low calories beverages, herbal tea, green tea, mineral salt drinks and slimming water.

Green/herbal tea, in particular, has an increasing demand all over the world and especially in Asia. The weight management supplements sector includes green tea extracts, protein, fiber and conjugated linoleic acid (CLA). Supplements serve to provide the body with the required nutrients.


The weight management market in terms of fitness equipment includes cardiovascular and strength training equipment, fitness monitoring equipment and body composition analyzers. Fitness centers utilize cardiovascular training equipment such as rowing machines, stationary cycles, treadmills, stair steppers and elliptical trainers. These and other tools are employed to help clients with bodyweight management and thus promote healthier lifestyles.

Surgical equipment

The global weight loss and obesity management market consists of two sectors in terms of surgical equipment; invasive surgical equipment and non-invasive surgical equipment. Invasive surgical equipment is utilized in the severe cases of obesity and includes liposuction and bariatric surgery procedural equipment.

Non-invasive surgical equipment includes intragastric balloon systems, cold laser shaping equipment, StomaphyX and cryolipolysis procedural equipment. Weight loss procedures have become safer and more effective over the years due to this equipment. A perfect example of this is the Vaser liposuction detailed in Dr Joseph Ajaka reviews.


There are certain services that complement the global weight loss and obesity management markets. These include fitness centers, slimming centers, psychological consulting services and diet nutrition services. The demand for fitness equipment and weight loss supplements increases as more weight loss and obesity management services are set up. The demand for the weight management services is in turn driven by the fact that more and more people are becoming health conscious today.

It is safe to state that increased health consciousness is a result of rising cases of obesity and the consequential increase in the incidence of diseases of lifestyle such as cardiovascular ailments, diabetes, and hypertension. The monetary burden resulting from the necessary health care is also a determining factor. In addition, various organizations (governmental and non-governmental) have been vocal about the importance of healthier lifestyles.

EcoWatch Daily Newsletter